OUR VISION

At ELMA Beauty & Care, we’re all about your pure skin — now and for the future ✨💛We know you’ve heard it before — “clean, simple, natural” — but this time, it’s really true. No fuss. No hidden nasties. Just skincare that does what it should. 💧💫Each product is made with only two key ingredients:
🌿 A certified organic plant oil for glow and moisture
🌸 A few drops of carefully selected essential oil for a fresh, feel-good scent✅ That’s it. Nothing more, nothing less.Our products are all about personality 💕 — keeping your skin healthy and glowing 🌟 while being kind to the planet 🌍 at the same time.

OUR FOUNDERS

Mother-daughter duo Elle & Matilda struggled to find pure, gentle, and cool skincare products suitable for Elle’s sensitive young skin 💧💕The journey began after an allergic reaction to a birthday gift 🎁 — a moisturizer from a well-known brand that left Elle with a swollen face and rashes for days 😢❌Today’s brands often present young people with flashy, attention-grabbing products ✨ that are packed with unnatural ingredients 🧪 — and not made for their age or skin needs.We’re on a mission to change that 🚀
By creating cool 💅, inspiring 💖, and simple 🌿 products that are gentle for everyone, no matter their age or skin type.💫 Join us in making gentle cool for the next generation! 🌍💛

START GLOWING TODAY

You can shop our products with 3-5 day delivery in Sweden by Post Nord

ONLY PURE INGREDIENTS

✨ Jojoba Oil
Nature’s skin-balancer. Think liquid gold for glow.🌻 Sunflower Oil
Light, lovely, and loaded with vitamin E.💧 Glycerin
Your skin’s BFF for deep, dewy moisture.🥥 Caprylic/Capric Triglyceride
A coconut-derived softie that makes everything feel like a dream.🌸 Essential Oil
A drop of nature’s magic for scent, soul, and skin.